Trends in Social Impact Marketing + Fundraising.

  • The 10 most innovative corporate social responsibility initiatives of 2023

    Corporate social responsibility initiatives from companies like Microsoft, Slack, East Fork, and Chobani show businesses are using skills and money to give back. The 10 companies on this Fast Company list are literally putting their money into finding ways to make CSR vital to their brand.

  • 2023 Will Test Companies’ Commitment to Social Responsibility

    The months and year ahead will test whether American companies will uphold commitments to ESG and corporate social responsibility as we near a recession. The Harvard Business Review outlines why upholding ESG and CSR are critical to long-term success - including workforce, customers, investors and reputation.

  • 16 Emerging Nonprofit Trends Leaders Should Be Watching In 2023

    From alternative staffing models to innovative financing strategies and non-traditional partnerships, nonprofit organizations around the world will need to lean into emerging trends to achieve their missions - especially in light of a slowing economy. This Forbes piece highlights some emerging trends to watch.

  • 2023 CSR Trends Report

    Companies are being even more scrutinizing this year with their purpose commitments, and nonprofit organizations will need to strengthen their value propositions and differentiating attributes. This in-depth report by Accelerist shares insights on how companies will meet funding commitments with the help of cross-functional budgets and supporter/employee fundraising. It’s clear - Purpose continues to grow as a must-have.

  • Great Expectations, Heightened Risk for Business

    In Edelman’s 2023 Trust Barometer report, consumers surveyed worldwide said they buy or advocate for brands based on their beliefs and values; and, employees voiced that having societal impact is a strong expectation or deal breaker when considering a job. These demands are increasing, and so are opportunities for causes and the private sector to come together for good.

  • The Challenge Of Chief Sustainability Officers

    For global businesses, CSO’s are often the glue between business lines, innovation, brand affinity and employee satisfaction. According to Forbes, the number of chief sustainability officers at corporations has more than tripled since 2016 which is a strong indicator that a focus on long-term corporate sustainability is here to stay.

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